Mobile apps are a huge source of revenue, and not just for developers, but owners of app stores as well. Apple rakes in the most loot with its highly popular iOS platform, however Amazon is quickly closing the gap, at least in terms of revenue per active user. This is something that Flurry, a mobile analytics firm and monetization platform, has been studying for quite some time and the results are bit surprising.
Flurry’s latest data represents an attempt to compare the ability for app developers to generate revenue across three major app stores — Apple’s App Store/iTunes, Amazon’s Appstore for Android, and Google Play (formerly Android Market).
“We examine a basket of top-ranked apps that have similar presence across iOS, Amazon and Android,” Flurry explains. Read more…