Amazon flirts with Apple iOS devs

It seems as if Amazon is “actively enticing” Apple iOS devs to port certain educational apps to the company’s popular Kindle platform

Indeed, Atomium developer Henri Hansen told AppleInsider that Amazon had “invited” him to adapt a periodic table reference app for use on the Kindle

The online retailer has also scheduled a March 29 conference call to discuss its future Kindle app plans with additional third-party devs

As AppleInsider’s Daniel Eran Dilger notes, Amazon’s Kindle is currently based on an E-Ink display that offers long battery life and helps reduce eye strain as well as glare

However, the display is also relatively slow to refresh and limited to black and white, thereby making the Kindle an attractive device for educational or reference apps

My take on all this?

Sure, Amazon can try and tempt iOS devs to code for the Kindle After all, it is an established platform with quite a proven track record

But really, why bother porting apps at all? 

Wou

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